After Twitter acquisition, Elon Musk wants to buy Coca-Cola, to “add cocaine back in it”
Businessman Elon Musk joked on Twitter that after buying the social network from the little blue bird, he would like to try his luck with Coca-Cola again. He also indicated that if that happened, he would reintroduce cocaine in the recipe for Coca-Cola, based on the original recipe for the drink launched in 1886.
Earlier this week, the billionaire reached a new deal to acquire Twitter. And he didn’t do it for no reason. The boss of Tesla wants to make the social network a kind of bastion of freedom of expression. The agreement has also been the subject of many jokes on social networks in recent days.
Musk himself seems to have joined in on the joke with this tweet, posted this Thursday, April 28, in which he states, “Next I’ll buy Coca-Cola to put cocaine back in.”
The current Coca-Cola recipe would use cocaine-free coca leaves. This was not the case until 1905, since in the original recipe, created in 1886, non-decocaine leaves were used, and therefore cocaine.
A Twitter user responded to Elon Musk by sharing a photo of the first bottle of Coca-Cola on the market, dating back to 1894. A product that, as we can see, contained cocaine. “Bring her back,” the user added.
The takeover of Twitter cost Elon Musk no less than $44 billion. A sum that the American billionaire did not pay out of pocket, but that he was able to pay with the help of financing.
The Coca-Cola company, juggernaut on the soda market, is probably a little too expensive. Even for the richest man in the world. Its current market capitalization is $284 billion, while Musk’s personal fortune is estimated at around $253 billion. Much of this wealth is in stocks, so the entrepreneur does not have all the money at his disposal.
Tweets under SEC supervision
Elon Musk is known to be an avid user of Twitter and he sometimes shares thoughts there that he should rather keep to himself. This has gotten him in trouble in the past.
His tweets about Tesla indeed caused significant price fluctuations and the stock market regulator SEC (Securities and Exchange Commission, in charge of the regulation and control of the financial markets in the United States) subsequently forced him to have all his tweets checked by lawyers before publishing them. He also had to pay a fine for allegedly misleading investors with tweets about Tesla’s delisting from the stock market a few years ago.