It is likely that you have already heard about WhatsApp for business, if you have your online store secure, you should know about this tool that will provide you with excellent communication alternatives for your e-commerce.

WhatsApp for Business is a free to download app (just like the one for personal use) that was created for small businesses.

So what is WhatsApp Business? is an application for Android and iPhone that you can use as a company to easily interact with your customers.

Among its advantages is the fact that you can automate, respond and sort messages quickly.

WhatsApp for Business can help you offer support to your customers and send them notifications that you consider important.

How to use WhatsApp Business in your online store?

Create your company profile


WhatsApp Business allows you to create a company profile with information that is useful to your customers. What is this information? The address of the company, description or history, email address and the url of the website, in this case of your online store.

Faster responses


Another of the advantages for which you should use WhatsApp for Business is that it allows you to make more messages with less work.

For example: quick replies allow you to save the messages you create and those you use most often to use easily.

This will save you time, since for questions that are very common you will be able to provide answers in a very short time.

One of the advantages of WhatsApp Business in Nigeria is that you will be able to save time and have greater control over conversations with your clients.



The WhatsApp for Business app helps you organize your contacts or chats with labels to make them much easier to find.

In this way you can categorize what type of message you would send to certain contacts according to the purpose you have for them.


Automated messages


This app allows you to reply instantly. You have the possibility to send an absent message when you cannot answer at the moment.

This gives you the huge advantage of giving your customers certainty as to when they can expect a response.

Automated messages also give you the option to create different texts that you want to send, whether they are welcome, promotions or the presentation of your e-commerce.



Another advantage of using WhatsApp for business is that it offers you information on how many messages were sent, which ones were delivered and read successfully.

Surely based on these statistics you will be able to carry out strategies with the messages you send.

WhatsApp Business helps you communicate with your customers, no matter the time or place. Insurance as a communication or procurement tool could make it easy for you to contact them safely and simply.

Regarding this application, you must take into account that you can use both apps: WhatsApp Business and WhatsApp Messenger, you just have to consider that each application must be linked to a different phone number, it is not possible to use a single number to use both applications at the same time .


To install WhatsApp Business follow these steps:

  1. Download WhatsApp Business from the Google Play Store or the App Store
  2. Verify your business phone number.
  3. Restore your chat history, if you wish.
  4. Write the name of your company.
  5. Personalize your profile.

How to install WhatsApp Business for PC?

If you are interested in using this tool from your PC, there is the possibility of using it from WhatsApp Web as well as WhatsApp Messenger. To use your business WhatsApp application on your computer, follow these steps:

  1. Open the WhatsApp Web page on your computer.
  2. Open Whatsapp on your phone
  3. Tap Menu or Settings and select WhatsApp Web
  4. When the camera is activated, point your phone at the screen that appears on the page to scan the code.